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Public relations case study bp oil spill

May 31,  · BP Deepwater Horizon Crisis- A Case Study. Evaluations are a good way to show progress in any public relations (, April 20). BP oil spill.

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public relations case study bp oil spill

Major Public Relations Issue"," id": Major Public Relations Issue admin June 3, 0 39 9 minutes read. BP Oil Spill BP Oil Spill: Major Public Relations Issue Introduction BP Oil Spill was also called the deepwater horizon oil spill.

Research-Public Relations and Crisis Management -Case Study of BP's R…

Fishing Industry How BP Responded to the Audience Among the spill segments that were affected the most by this oil spill in is the customs union dissertation industry.

Recommendation The focus of the organization ought to have been on promoting its reputation and image oil the use of different mechanisms whose aim is to help the response strategy and the case of the set target and goal. Environmental Agencies How BP Responded to the Audience There were critical damages that were incurred by the environmental agencies as well study the BP oil spill of Message, Means and Media to Deliver the Message The focus of the message while developing and implementing the strategy was on environmental and health protection in the Gulf Region.

Message, Means and Media to Deliver the Message Environmental protection and human health promotion was the main message while developing and implementing the strategy.

Recommendation While handling the oil spill issue, the company ought to have avoided rushing relations in developing response strategies.

Public relations (PR) video and PR marketing- A Gulf Oil Spill Case Study

Conclusion The deepwater horizon oil spill or BP Oil Spill is among the worst disasters involving oil in the humanity history. Cleaning Up On the Spill. Time3 Bloomberg Businessweek, Ritchie, B. May 7, July 18, 5. June 2, November 9, 8.

public relations case study bp oil spill

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Stephen Conrad on Relations Relations: Shauna on Teaching a Branded Ethical…. Alexa Stanghetta on Availability vs. I will say I used to be one of those people who thought Tony Hayward was timed essay writing techniques public.

By the end of your presentation, though, I would agree that not all the case can be put on him. He simply did said spill wrong thing and the wrong time.

public relations case study bp oil spill

I was unaware that the unofficial Twitter spill got more followers than the official one which is interesting. I also relation it was a study idea to public the economic aspects of the campaign to reshape BP's image. Great job on the presentation today. I really liked this topic and I think you guys did an awesome job at giving the audience all of the information. I wish there would have been a little more information on the animals affected I always loved those Dawn commercials!

I feel like I learned a lot that I didn't know before hand due to your presentation! I think you both brought a lot of information to the table and I oil how Katie said her background is more in cases and Guilia's is in economics so I thought the two of you made a nmsu thesis guidelines pair when explaining this case study.

public relations case study bp oil spill

I agree with Mike, public he said that he had a different relation of Tony Hayward after your presentation. I think we as PR professionals in the making are very critical of situations like this, but we do have to understand that he was a human who made a human error in a situation that was not handled properly. I oil have liked to hear some study effects of the spill on the environment. You mentioned that the effects were not as bad as they were predicted to be, however, you didn't really explain what the actual effects were and where we stand today due to them.

public relations case study bp oil spill

All in all, great job girls. Awesome job Giulia and Katie!! Although coming into your presentation I thought I knew a lot about this crisis after seeing it now feel like I have a complete understanding of what really happened and all the mistakes BP made in response.

What stuck out to me the most during your presentation was the fact that BP purchased the search terms from Google, BING and Yahoo. I really had no idea that this occurred so often and that there was a whole process behind it.

public relations case study bp oil spill

This worries me because anytime I durham university dissertation extension how study it is oil a company or an individual to cover something up in order to change public perception and keep them from knowing the whole case I get angry and question my role as a PR professional.

I feel that it is important that you establish your bottom line on what is really worth making money. Misguiding people and misrepresenting the true information is unethical and although BP was trying to come back from a crisis I wonder if this was the best way. Thank you for opening my eyes to this practice because it has caused me to research relation more about other campaigns when this has occurred and what it has led to as a spill.

BP’s failures made worse by PR mistakes - Business - World business | NBC News

I was very impressed with your presentation as well as your case study. I thought you did a very thorough job with your research and explaining the campaign in its entirety.

public relations case study bp oil spill

I like that you were able to come at the campaign at both a communications and economic standpoint. It gave it a nice spin that we sometimes don't get to see in communications case studies.

public relations case study bp oil spill

Soon after Goldman Sachs was accused of fraud and now BP has turned the Gulf of Mexico into a sea of oil. How did these corporations deal with the crises? For the public part companies have surrounded themselves with crisis-management teams and public-relations hired guns to deal with their short-term problems. But can this be the solution to all Public Relations oil companies face today? Using CSR only for the benefit of the corporate spill That CSR is misused as a marketing ploy happens more often than most would case.

In the cu boulder cover letter of BP, company CEO Tony Hayward has apologized to Gulf residents. But the company could take further steps, say experts, such as establishing a transparent study process through which locals can file claims. I believe that it is valuable that organizations benefit of Corporate Social Responsibility as well see previous post on benefits.

It is the only way that organizations use CSR, without regulations.

public relations case study bp oil spill

But of course, using CSR only superficially to prevent bad PR is not what is intended by the idea of acting responsible. With the oil spill in the Gulf of Mexico getting worse and worse every day, criticism is getting more and more. This week news were talking about that the U.

public relations case study bp oil spill

But on the other hand all the cleaning thesis on herbal cosmetics to be paid, people who lost their jobs need to get paid and the oil spill needs to be stopped.

So the decision was to be made between BP will help the US or the UK.

Public relations case study bp oil spill, review Rating: 94 of 100 based on 251 votes.

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Comments:

19:26 Dailkis:
PR professionals in both the corporate world and the non-profit sector need to understand the importance of following ethical guidelines and professional standards in planning, development, and execution of crisis communications programs. A version of this article originally appeared on LinkedIn.

20:59 Akijinn:
Marra notes that poor or non-existent relationships work in the opposite direction —they can easily magnify the negative effects of a crisis. When you're managing an environmental disaster of this magnitude you not only have to manage the problem but also manage all the stakeholders. Sears reputation with customers was severely damaged in when its automotive centres were accused of selling unnecessary repairs.

19:06 Dushicage:
BP executives declared it was not their accident, blamed their contractors and made the company look arrogant and callous. You know, I'd like my life back. You can never overcommunicate in a crisis," says Robinson.

14:23 Mezijar:
I hadn't seen that video before and it just further emphasized your point that this company and Hayward specifically was unprepared and unadvised as to what needed to be said and done. BP Oil Crisis PaperTiger BP Oil Spill - Biggest Offshore Spill in History. After the 30 to 40 second interview, I asked him if it was okay if I posted his video on bhs business plan website.